This workshop is designed for a wide range of creators and innovators. It is ideal for entrepreneurs, startup founders, charities, students, and anyone with an idea who wants to learn how to put a community-led fundraising campaign into motion, from initial design to final fulfillment.

The investment per attendee for the workshop is 1,500 HKD, while NGOs, social businesses, and WEN members pay a reduced fee of 1,200 HKD.

To get the most out of the workshop, we highly recommend coming with a project idea in mind. It does not need to be fully developed. A simple concept is enough to help you apply the frameworks and strategies we discuss. Beyond that, please bring a notebook and pen or a laptop for taking notes.

Yes, absolutely.

The workshop is structured step-by-step, starting with the fundamentals. No prior experience in marketing or fundraising is necessary. We will guide you through every phase of the process, making it accessible for everyone from students with a new idea to established entrepreneurs.

Not at all.

The principles of community-led fundraising apply to a vast range of projects. This workshop is relevant for physical products, software, apps, games, films, music, books, and non-profit initiatives. We will specifically cover how to build a compelling campaign regardless of your project's category.

Please contact us directly to inquire about availability for the complimentary ngo spots. We ask that you provide your non-profit registration details for verification. Spots are limited and offered on a first-come, first-served basis for each session.

You will leave with a comprehensive action plan for your campaign. This includes a clear understanding of how to validate your idea, build an audience, set a realistic funding goal, structure your rewards, and execute a promotional plan. Our goal is for you to walk away with the confidence and strategic framework needed to launch successfully. And a certificate of completion issued by City University of Hong Kong!